One of the main reasons for becoming a franchise owner is the appeal of less operating risk and more security, predictability and a greater chance at success than if you chose to become an independent business owner.
Being part of a print and/or sign franchise family exposes you to established workflows, access to technology solutions, integrations, partners, vendors, research and results, and provides you with an already recognized brand.
As well, franchises can take advantage of association affiliations and memberships, like the American Association of Franchisees and Dealers (AAFD), the International Sign Association, Association for PRINT Technologies and WhatTheyThink.
They provide guidance, market research, resources, networking opportunities and more – all of which reduce the inherent risk to running a business, troubled times or not.
It’s a big reason why, after one year, the franchise success rate in the U.S. is 6% higher than those of independent businesses, and 8% after two years.
Is now the best time to join a sign franchise?
Read: Sign of the Times, written exclusively for Printing News
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